Corporate Communication, Interviews, Intranet

EY Interview: Embedding and innovating Expertise Location

gregory nemeth

Greg Nemeth
Director – Knowledge Platforms, Ernst & Young

gregory nemeth

Greg Nemeth
Director – Knowledge Platforms, Ernst & Young

As a Director at EY, Greg leads the Knowledge Platform function. This global team is responsible for providing product management and operational support for the integrated suite of digital knowledge, collaboration, and intranet solutions. Over the past 20 years, he has led global initiatives to design, deploy and govern intranet solutions to support knowledge sharing, collaboration and communications.

we.CONECT: Which trends and challenges will impact the digital workplace in the coming years?

Greg Nemeth: I am experiencing a real tension between the opportunities offered from cloud and cognitive computing versus the regulatory and data privacy requirements. In many ways, the regulatory environment has not caught up to the technology advances. Additionally, the consumer space continues to set the bar concerning user expectations. How can intranet teams respond to this tension to meet user expectations while still acting responsibly.

we.CONECT: How does your organisation measure intranet user adoption and what would you suggest to your peers to increase engagement?

Greg Nemeth: At EY we have several approaches. However, our key philosophy is to apply a balanced scorecard approach which considers basic user adoption (e.g. unique users, visits, etc.), true user engagement (e.g. content submissions, posts, replies, likes, etc.) and tangible business value (e.g. success stories, testimonials, market impact, etc.). The key is to have a strategy which links the right metric with the desired outcome and stakeholder audience.

we.CONECT: How do you improve user experience on your platform?

Greg Nemeth: We conduct user testing, outside reviews and benchmarks, and review the analytics for the key tasks associated with various components of our intranet. We also incorporate user sounding boards in the design of our products to ensure we infuse effective user-design right from the start.

we.CONECT: Who owns the intranet? How do you and your team approach governance?

Greg Nemeth: At EY the intranet is owned by a consortium of the Knowledge, Corporate Communications and the IT organizations. We have clear accountability and budgets for specific components, along with a blended operating group for cross-platform planning, strategy, and initiatives.

we.CONECT: How would you define a ‘social intranet’? How has your company been dealing with social media?

Greg Nemeth: A social intranet at EY means an environment that encourages, expects, and recognizes collaborative behaviour enabled through new media tools. Internal social collaboration is built on genuine engagement and interaction with peers. This engagement draws on transparency, open dialog, and insightful communication to generate value to the person and the enterprise.

we.CONECT: Please briefly explain the key elements of your presentation at the Intra.NET Reloaded Boston.

Greg Nemeth: Expertise location is critical to many enterprises. My presentation will share the EY journey in this space. I will discuss the different intranet and behavioural components critical to generating success and discuss how we are innovating to further extend the value of our talent-related data into new processes and activities.

we.CONECT: What expectations do you have regarding the Intra.NET Reloaded Boston? Which outcomes and benefits do you expect to gain from the exchange with participating companies?

Greg Nemeth: The conference is a great opportunity to share what we are doing at EY and to learn from the excellent work of others. I find I always gain insight from these opportunities regardless of the specifics of the organization. A great intranet is a great intranet and can provide inspiration for what can be done at virtually any company.

we.CONECT: Which crucial topics or challenges would you like to discuss within the Intra.NET Reloaded Boston community?

Greg Nemeth: I am very interested in understanding what others are doing in the cognitive computing space? How are they experimenting with these new capabilities? How mature are they find the vendor space to be? Is machine learning a reality or is it still an emerging opportunity? What are the specific areas in which machine learning is being employed or considered (e.g. recommendation engine, expertise location, content processing, etc.)?

Thank you for your time to participate in an interview!

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